Views
Your ‘Contact Us’ page is where it starts going wrong in digital
Companies invest in a digital experience up to the ‘Contact Us’ page, and it’s a great example of where everything is going wrong. Read more…
Articles by Teresa Cottam
Views
Huawei bans raise questions about competitiveness
Can UK rely on commercial businesses to invest as rapidly and fully as economy needs in order to retain competitiveness against other connected nations? Read more…
Views
Is it time to bury the term ‘digital transformation’?
In 2019, digital transformation needs to be buried deep. It’s a buzz word that’s had its day. It’s a concept that’s not delivered. Read more…
Views
B2B embracing video and what that means for service providers
B2B businesses are increasingly using video to engage customers and employees – presenting new opportunities to B2B service providers. Read more…
Views
Roaming revenues revisited – and it’s not just about bill shock!
For many years roaming was a lucrative service for European mobile operators until the EU removed the ability of operators to charge more for intra-EU roaming services on 15 June 2017. In the 18 months since, Read more…
Views
Trust is an essential ingredient in the experience economy
Trust is an essential ingredient for success in the experience economy, but service providers are still coming up short in this area. Recently we read that UK regulator Ofcom is fining EE and VM for Read more…
Views
The tech industry analyst sector is in need of serious disruption
Hands up – I’m an analyst. Except I stopped calling myself that a long time ago. Why? Well, apart from the similarity to the word ‘analist’, which does tend to describe our obsession with detail, Read more…