MyRepublic plugs into Tata’s MOVE for its MVNO strategy

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Tata Communications announced it is working with MyRepublic to help power the broadband operator’s push into mobile services well beyond its home base of Singapore.

Earlier this month, MyRepublic announced plans to launch MVNO services using the mobile network of StarHub. Under this new deal with Tata Communications, the operator will integrate its business processes with the company’s global cloud-based, automated “MOVE” platform, simplifying and accelerating the management of operations such as service activation, launching of new innovative services, new billing plans, special promotions and value-added services.

Through its core network offering and end to end service management such as billing, MOVE also powers MyRepublic’s mobile plan offerings, including Boundless Data, which ensures data package continuity at no additional cost for customers even after their pack limit has been reached.

MyRepublic can also expand to new geographies easily and rapidly via MOVE’s mobile network ecosystem. The company says it intends to launch its mobile offering beyond Singapore into Australia, New Zealand, Indonesia and other markets in the future.

“The MVNO market is consolidating and within the next five years, 80% of existing MVNOs using a traditional ‘thick model’ will struggle in a market that is transitioning to the cloud,” said Dustin Kehoe, head of Asia Pacific research at GlobalData. “Having critical functions, such OSS/BSS through to many customer-facing applications, or even IoT services, deployed from the cloud provides operators like MyRepublic the necessary speed and agility as a challenger. Tata Communications offers a strong carrier-to-carrier relationship and supports up to 70% of the world’s network operators. This scale enables providers like MyRepublic to enter new markets quickly.”

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