Many pay TV players to lose revenue by 2023 despite adding subs: report

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The top 10 pay TV operators are forecasted to lose $20 billion in subscription and PPV revenues revenues by 2023 despite subscriber growth, according to Digital TV Research, which says pay TV revenue share for the top 10 operators will reach $87 billion by then.

All of the top 10 operators in 2017 will lose revenues over the next five years as they see their aggregate share of revenues drop from 53% in 2017 to 48% in 2023, says Digital TV Research’s Global Pay TV Operator Forecasts report.

pay TV revenues top ten

In fact, 168 of the 517 operators (32%) covered in the report will lose subscription and PPV revenues in the same time period, despite the fact that their subscriber bases will actually grow, says Simon Murray, principal analyst at Digital TV Research.

“The good news is that 15 operators will add more than $100 million between 2017 and 2023, with China Telecom up by $1.4 billion,” Murray said. “However, five operators, including four from the US, will lose more than $1 billion in revenues. Seven of the top 10 losers will be in the US.”

Despite adding 84 million subscribers between 2017 and 2023, subscription and PPV revenues for the world’s top 517 pay TV operators will fall by $18 billion to $183 billion. From the total, 29 pay TV operators earned more than $1 billion in revenues in 2017, but this total will drop to 25 by 2023.

Pay TV subscriptions for 517 operators with 747 platforms [132 digital cable, 126 analog cable, 286 satellite, 137 IPTV and 66 DTT] across 135 countries covered in the report will increase from a collective 880 million in 2017 to 967 million by 2023. These operators took 87% of the 1,006 million global subscribers by end- 2017, with this level expected to inch up to 88% of the 1,100 million total by 2023.

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