News
Facebook advertising boycott campaign goes global
Facebook advertising boycott campaign takes take the battle global to increase pressure on the social media company to remove hate speech. Read more…
advertising
Views
Let’s avoid giving education the same fate as digital advertising
Education has gone online because of COVID19. To be effective, it must adapt and change and not be slapped onto the internet, as advertising was. Read more…
Views
Advertising is in turmoil and it could turn programmatic
Advertising was in turmoil even before COVID-19 turned the turmoil into chaos. The industry took too long to catch up with the digital world. Read more…
News
Australia forces Facebook, Google to share ad revenue with local media
Australia will force Facebook and Google to share advertising revenue with local media firms, and to pay for content they use. Read more…
News
China’s Didi plans new services and ads on the back of 5G
Chinese ride-hailing service Didi Chuxing could start offering advertising and other services once the rollout of 5G technology speeds streaming. Read more…
News
Tencent reports drop in profit – weak games and advertising
Tencent Holdings Ltd reported a surprise 13% drop in quarterly profit, hurt by falls in core smartphone games business and in media advertising. Read more…
Views
Advertising goes in-app but for how long and where next?
At first glance, the report saying that advertising is alive and well and growing fastest across Asia is good news. Read more…
Off the Wire
In-app advertising soaring in Asia Pac, prices to match: report
Smaato, the global in-app advertising platform, announced results from its Global In-App Advertising Trends report. Read more…
Views
Subscription economy to get a real boost from advertising fiasco
It seems as if a number of factors are converging that make a subscription economy the most likely model for the future. Read more…
Views
Advertising fraud will be a $100 billion problem – and soon
Advertising sales are not only slowing but advertising fraud is rising, fast. Juniper Research estimates that losses will reach $42 billion in 2019 Read more…