Some years ago there was a rule in the world of customer service which executives would laminate and stick to the wall of their office. It said that for every customer who complains there are Read more…
StarHub’s new marketing campaign acknowledges that customers hate them, and vows to fix that, starting with simplified mobile data plans. It just might work. There are many ways to pitch a new mobile data pricing Read more…
While the telecoms industry, as usual, is focused to the exclusion of almost everything else on 5G, customers are not. And while 5G is coming, for sure, and while it might well usher in a Read more…
When John Legere dons his purple tee shirt and heads for a press conference you pretty much have to watch or listen. You need to know whether his hair is longer, or whether he dyed Read more…
Amdocs announced it is collaborating with Amazon Web Services (AWS) to enabling Philippine operator Globe Telecom to deliver cloud-based intelligent omnichannel routing and interactions management. This collaboration aims to enable digital engagement and deliver ‘effortless’ Read more…
Reliance Jio has announced the launch of JioInteract, an “AI-based brand engagement platform” that is essentially a bot for enabling interactive video calls. Jio is positioning the platform as a “VCBaaS (Video Call Bot as Read more…
You know how bad customer experience generally turns out to be, no matter the promises? Well, imagine our delight and sense of expectation when Gartner announced that they believe that “by 2020, 25% of customer Read more…
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